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Leading People in Business Transformation
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 Export to Your Calendar 6/20/2019
When: Thursday, June 20, 2019
7:30 AM - 11:00 AM
Where: The Conference Center at Bentley University
175 Forest Street
LaCava Campus Center #300
Waltham, Massachusetts  02452
United States
Presenter: Patty Azzarello, Executive, best-selling author, speaker and CEO/Business Advisor
Contact: Karen Murphy

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Schedule Snapshot:

7:30 AM - 8:30 AM Continental Breakfast and Networking
8:30 AM - 11:00 AM Program, Leading People in Business Transformation 
10:00 AM - 10:15 AM Break
11:00 AM Program Concludes
11:30 AM - 12:00 PM Lunch (for Workshop registrants only - additional fees apply)
12:00 PM - 2:00 PM Workshop, Mastering Executive Communications and Executive Presence (additional fees apply)


Leading People in Business Transformation 

In this session Patty will share insights and tools to help leaders deal with the inevitable obstacles, set-backs and stalls that occur when trying to implement a long term strategy. You need practical leadership strategies to genuinely engage people to have the confidence and motivation to stick with the change for the long term. By honoring the human element, you can ensure that your whole organization is on board, personally engaged, and capable of moving your strategy forward.



Mastering Executive Communications and Executive Presence

This workshop will immediately follow the June Program at 11:30 am - 2:00pm and includes lunch.  
Space is limited and registration is $49 for members and $99 for non-members. 
Big changes can come from short moments in business. When you get a chance to talk with an executive you need to treat it as an opportunity that could open a door (or close a door) in your career. In this workshop you will get practical techniques to coach your business leaders to communicate more effectively, as well as get ideas for how to build credibility and a strong brand for the HR function in your company. 


Patty Azzarello

Patty Azzarello is an executive, best-selling author, speaker and CEO/Business Advisor. She has more than 25+ years of experience working in high tech and business. She has held leadership roles in General Management, Marketing, Software Product Development and Sales. She has been successful in running and transforming large and small businesses, and has significant international management experience.

Patty Azzarello became the youngest general manager at HP at the age of 33.  She ran a $1B software business at the age of 35.  And she became a CEO for the first time at the age of 38 (without turning into a self-centered, miserable jerk).   

Patty was featured in Forbes magazine in a column called "Women We Love".  Patty’s prior roles have included: Vice President and General Manager of HP OpenView, Chief Marketing Officer for Siebel Systems, and President and CEO of Euclid Software.  Patty Azzarello is the founder of Azzarello Group, which works with CEOs and leadership teams to help their businesses (and people) get better at what they do.

She is the author of the best selling books:
RISE: 3 Practical Steps to Advancing Your Career, Standing Out as a Leader (and Liking Your Life), and MOVE: How Decisive Leaders Execute Strategy Despite Obstacles, Setbacks, and Stalls.


4 Lan Drive Suite 310 Westford, MA 01886
978-256-0960 (phone) | 978-250-1117 (fax)